Baton Rouge Area Chamber Annual Reports

2006 Annual Report

By the end of 2005, the Chamber of Greater Baton Rouge had fully evolved into the Baton Rouge Area Chamber (BRAC) and the brand was in its infancy. As part of the organization's efforts to establish itself as a bold visionaries, the 2006 annual report needed to boldly stand out as well.

Inspired by Tom Peters' book Sixty, the document uses full-bleed, full-spread images and designs to draw the reader in to the copy. 

2006 Annual Report Awards:

  • 2007 American Design Awards: Second Place

  • 2007 Southern Economic Development Council (SEDC) Literature Awards: Best in Show

  • 2008 ADDY Awards: Gold

  • 2008 American Chamber of Commerce Executives (ACCE) ACE Award: Grand

Agency Partner: Object 9


2007 Annual Report

BRAC's 2007 annual report was inspired by the organization's aspiration that Louisiana's capital region could become the Creative Capital of the South. The publication's theme is an artist's scrapbook with found objects, sketches and writing. The 2007 BRAC Annual Report can be downloaded here.

2007 Annual Report Awards:

  • 2008 Gold Create Award: Touch and Feel Category

  • 2008 Silver Create Award: Design Collateral

  • 2008 Silver Create Award: Collateral Advertising

  • 2008 AMCP MarCom Gold Award: Annual Report

  • 2008 AMCP MarCom Gold Award: Annual Report Interior

  • 2008 ADDY Awards: Gold

  • 2008 ADDY Awards: Judge's Award

  • 2009 American Chamber of Commerce Executives (ACCE) ACE Award: Excellence

Agency Partner: Object 9

My role in producing the annual reports was to develop the concept, draft copy and work with our agency partner to execute the documents.